LONG WAY FOR A BEER
Great Northern Brewing Co
We turned Great Northern into more than a beer, we made it entertainment.
Hosted by Beau Miles, one of Australia’s most authentic outdoor creators, the six-part series took well-known Australians into remote Australian landscapes for adventure, challenge and real conversation. No studio. No scripts. Just iconic Australians heading into the wild, Ending at a campfire, the guest would share a beer and banter with Beau. Think of it like an interview show with an outdoor twist.
With guests including Glenn McGrath, Amy Shark and Cody Simpson, the series expanded the brand’s reach while staying unmistakably Great Northern.
CREDITS: ECDs Tristan Graham & Ant Phillips, Creative partner Lara Smith. Produced by MadeThis.